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Shantanu Naidu, renowned for his close association with the late industrialist Ratan Tata, recently shared heartwarming glimpses of his Holi celebrations with senior citizens, drawing widespread appreciation online. Naidu, who serves as the General Manager and Head of Strategic Initiatives at Tata Motors, is also the founder of Goodfellows, a startup dedicated to providing companionship to the elderly.
In a recent LinkedIn post, Naidu showcased vibrant images of the festival, captioning them, “Colouring outside the lines of age. A Happy intergenerational Holi from Goodfellows India.” The photos depicted elderly individuals joyfully participating in the festivities, dancing, and embracing the colorful spirit of Holi.
Goodfellows, backed by Ratan Tata, aims to bridge the gap between generations by connecting empathetic young individuals, referred to as ‘Goodfellows,’ with senior citizens, affectionately called ‘Grandpals.’ This initiative addresses the prevalent issue of loneliness among the elderly, offering them companionship and support. The startup has been instrumental in transforming the lives of many senior citizens across India.
Netizens lauded Naidu’s initiative and the festive celebration. One user commented, “What a beautiful celebration! Your compassion and dedication at Goodfellows India are truly inspiring, Shantanu Naidu. Here’s to more vibrant and meaningful connections across generations.”
The bond between Naidu and Ratan Tata transcended professional boundaries, rooted deeply in their mutual passion for social causes. Their shared commitment to animal welfare and elder care led to the inception of Goodfellows, reflecting their dedication to societal well-being.
Through initiatives like these, Naidu continues to exemplify the essence of intergenerational bonding, fostering a society where the elderly feel valued, loved, and integrated.
